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<<<Back to Press Releases |
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30 August 2007 Style King Becks is still number one 9th May 2007 BECKS IS STILL THE UK'S STYLE KING David Beckham has been voted the UK's most stylish man, in spite of not living in the UK for over four years. The style icon received 41% of the votes in a survey of both men and women across London by TheFashionFix at Brent Cross. The survey also revealed that the least stylish man is mullet-haired nightclub owner Peter Stringfellow (39%). Although Peter was unavailable for comment on his recent fashion accolade, help is at hand for him in the form of TheFashionFix, a personal styling service for both women and men which has been launched at Brent Cross Shopping Centre. TheFashionFix involves a consultation, ranging from four to eight hours, with Denise Pia - a stylist with over 20 years fashion experience. Denise will help you make the most of what Brent Cross has to offer, and will ensure you'll end up with a wardrobe that is fashionable, stylish and coordinated. Norman Black, head of marketing for Brent Cross, said: "The survey also revealed that three quarters of men believe they are in need of a fashion make-over. In response to this, we have launched a personal stylist service for both men and women who are facing increasing pressure to fit more into an already busy lifestyle. "We want to help our customers make the most of their time in the Centre. Those who use the service will avoid a variety of dilemmas ranging from how to make sense of this season's fashions to ensuring they don't rush their purchases and end up with clothes they never wear. If shoppers use TheFashionFix service they will always have something suitable to wear, whatever the occasion." ENDS Notes to editors: Survey results Most stylish men: 1.David Beckham 41% 2.George Clooney 21% 3.Daniel Craig 16% 4.Thierry Henri 13% 5.Russell Brand 7% Least Stylish men: 1.Peter Stringfellow 39% 2.Noel Edmunds 28% 3.Dale Winton 10% 4.Pete Doherty 8% 5.David Beckham 7% Male survey participants: Do you need a style make-over? Yes: 75% No 25% Personal Styling Costs and Gift Vouchers www.thefashionfix.co.uk Denise Pia (TheFashionFix) T: 020 8346 1486 1.Four hour shopping experience - £175 Meet your personal stylist at Brent Cross for a coffee and chat about your style and requirements. You'll then spend four hours building a wardrobe of outfits that suit you and your lifestyle. You won't even have to leave the changing room to get a different size. 2.Six hour - £260 / Eight hour shopping experience - £350 A six to eight hour session with Fashion Fix will see you end up with a fully co-ordinated wardrobe, including all footwear and accessories to complete your look. 3.Gift Vouchers TheFashionFix gift voucher is an original gift for your partner, special friend or relative. It is the perfect present for any occasion as your loved one will enjoy a great day shopping as well as a style transformation. TheFashionFix personal styling vouchers are available as either four, six or hour sessions. Vouchers are valid for six months. For interviews or further information: Golley Slater Public Relations - 020 7255 6400 Paula Figgett - pfiggett@golleyslater.co.uk Victoria Hanlon - vhanlon@golleyslater.co.uk |
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